Retail and internet sales of children's toys. Offering dolls, plush, wooden and electronic toys, puzzles, building blocks, board games or CDs and DVDs. Supplying a range of products from Baby Born, Barbie, Play-Doh, Duplo, Disney or Lego. We also provide school supplies and musical instruments.

In our supermarkets you can find all kinds of food such as meat, vegetables, fruit, spices or beverages including organic products, as well as drugstores and household goods. You can also take advantage of our promotions or competitions for valuable goods and get better prices by registering for the BILLA Bonus Club.

We operate an online toy shop.

We sell model trains, cars, cable cars, military equipment, aircraft, single-track vehicles with lighting and boats online. We also offer maintenance and cleaning supplies, adhesives, specialist literature, CDs and DVDs.